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| 25. Nov, 2025 |
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The new copyright law would grant every citizen full ownership of their likeness — including their face, voice, and body data — ensuring that no AI system or company can replicate or use these without consent.
This comes amid the global rise of AI deepfakes, where hyper-realistic digital copies of people are used for scams, fake news, and even political manipulation. Denmark’s proposal treats a person’s appearance and voice as intellectual property, giving individuals legal grounds to demand removal or compensation if their likeness is misused.
If passed, this could become a blueprint for digital human rights worldwide, redefining how nations protect citizens in an era where identity can be cloned by machines. By turning personal traits into property, Denmark is sending a clear message: our humanity deserves copyright protection.
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